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May 9, 2025

Luxury Goods from China? Unpacking the Viral TikTok Trend

As U.S.-China trade tensions escalate, a new trend is taking over TikTok and social media: Chinese factory owners and workers are promoting direct-to-consumer deals on near-identical versions of luxury goods at fractional prices. From 5Lululemon−styleleggings∗∗to∗∗5Lululemon−styleleggings∗∗to∗∗1,000 Hermès-inspired bags, these viral videos promise American

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