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Sony Alpha and ORMS host Framed by Women panel discussion

Sony Alpha and ORMS will host Framed by Women, a panel discussion with four women working across photography, film, content creation, PR, marketing and curation, on Sunday, 30 August 2026. The event closes out Women’s Month and will include a facilitated panel discussion, an audience Q&A, and demonstrations of Sony Alpha cameras.

The panel includes Saadiyah Hendricks, Director of Global Corporate and Area PR and Social Media (MEA, MED, SEAP) and creator of Sadie’s Bubble of Yum; Linda Hächler, Strategic Creative Director, Digital Content Specialist, Photographer and Content Producer, who runs The Honest Grazer; and Alexandra Martinez, a curator and cultural strategist working at the intersection of contemporary art and interdisciplinary collaboration. The discussion will be hosted by Nelisiwe Mwase, writer, producer and actor, known for her comedy persona Mama Nells.

Also read: The BMW Art Generation Vol. IV opens a new dialogue on contemporary African art in Joburg

The discussion forms part of Sony’s ongoing Women’s Month initiative, bringing together aspiring and established female creatives for a day built entirely around them, one rooted in a simple belief: creativity, storytelling and leadership build community.

Suchismita Bhattacharjee, Category Manager for interchangeable lens cameras at Sony Middle East and Africa, said: “At Sony, we believe creativity flourishes when women have the space, support and community to grow. Framed by Women is one of the ways we live out that commitment, providing women with an opportunity to expand their professional networks and learn directly from leading industry experts. It’s about equipping the next generation of female creators with the tools and the confidence to tell their stories on their own terms, and we’re proud to offer that through initiatives like this one.”

Each guest will receive a Framed by Women goodie bag, gifts from Standard Beauty, and a R1,000 Sony voucher.

The event takes place on Sunday, 30 August 2026, from 10:00 to 13:00 at 100 Beach Road, Granger Bay Boulevard, Mouille Point, Cape Town. Entrance is R250.

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